Millennials Embrace Saving the Planet and Money!

Climate Change and Pandemic Informs a Resurgence of Home Brewing, Victory gardening and Old School Canning Culture!


Millennials Embrace Saving the Planet and Money!



A craft brewery on every corner?” Not Quite, at the same time main stream media was poking fun at millennials about Fancy craft beers Millennials were making strides in opening their own businesses and learning skills that have sustained generations over the years. As big business continues to fail the employee and the consumer in the avarice driven quest for higher profits some folks have found the simple joy of giving quality products for fair compensation more rewarding than corporate greed. During the height of the PandemicThe Seventh Tap brewing Project hosted their grand opening on Saturday, June 5, 2021, millennials flocked to their tap room and patio to share a pint. Their website brags that the “ brewery and most millennials’ mindsets have an immense number of traits in common, such as challenging the status-quo, placing importance on relationships, embracing creative thinking and more” Shalisa Roland (Millennial Blogger).


Boston will Host the 1st Annual East Coast festival: Boston Craft Beer & Bubbly Festival June 11th & 12th, 2022



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Craft beer and bubbly will go together for the first time in Boston at a Festival. Focusing on craft beer breweries and small, artisanal bubbly purveyors, the Beer, Boston, & Bubbles fest is an event not to be missed. Much like the Craft beer Festival of MIT and others it is an example of an awakening in the American zeitgeist of learning skills of self sufficiency in a time of food shortages and fuel transition to renewables. Even in a challenging year, small and independent American craft brewers contributed $62.1 billion dollars to the U.S. economy in 2020 just before the apex of the pandemic. Between 2008 and 2020, the number of brewery establishments expanded by a factor of six, and the number of brewery workers grew by 130 percent. Many home craft brewers grow their own hops in victory gardens. Victory gardens are a positive example that even a tiny garden can have a huge impact on your mental health, community food security, and local biodiversity. Hops have been recorded as an essential flavor and preservative in beer since 736 CE when Abbot Adelhard of the French Benedictine monastery of Corbie wrote about using wild hops to make beer, the Cascade variety being the most popular for taste and as a natural preservative.


The origin of the victory garden in the USA began in 1917 with the National War Garden Commission. The commission initiated a war garden campaign, as a response to the drop in produce both here and in Europe from the war and the manpower lost to military service. Over 5 million such gardens were created in the U.S.A. In 1943 victory gardens supplied one third of all vegetables in the country. A Climate Victory Garden is a garden that utilizes regenerative agricultural practices that reduce greenhouse gas emissions and increase carbon sequestration. Carbon sequestration is the process by which carbon dioxide is removed from the atmosphere and stored elsewhere, such as in soil.Planting a garden has the power to change the world. Climate Victory Gardens are part of the climate solution by restoring soil health to draw down carbon Tens of thousands around the world are starting Climate victory gardens to grow food and curb climate change. What started as a pandemic hobby has become a way of life and continues to expand rapidly. To date several non profit organizations including Black Coral, Inc. have set up data bases to register Climate Victory Garden enthusiasts.


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